The Consultant's page describes some of the major areas of work. Here are some more specific examples of successful work undertaken
Writing Guidance -
For the use of every Fire Brigade - A Guide to Fire Safety Management.
For a Sports Club - A Guide to Skiffing
For the Civil Service College - Courses on Outsourcing Facilities Management
For an Industrial Gases Company - Courses on the Use and Misuse of Personal Computing
For MOD - A number of specialist analysis stations and simulation scenarios
For Local Government, Agencies and Commercial Companies - Performance, Risk Analysis and Project Failure reviews
For a government IT system with 15000 users - User Satisfaction surveys
For a club bar - doubled profits by catering to understood customer requirements
Here are some interesting examples of the successful use of Applied Psychology
A mapping failure corrected - A main line station installed a new display system and in the passage under the platform lined the screens up two by two in usual ascending numerical order – 1-2, 3-4. However the turn up the stairs meant the platforms were approached the other way round – 2-1, 4-3. After I pointed this out at a consultative meeting, the screens were immediately switched round – result fewer people now catch the wrong train.
A mode failure – do you ever find you have typed several lines inadvertently in capitals because of the CAPS LOCK key, or overwritten text because of the INSERT key. That is a Mode failure. A Company IT help desk received an inordinate number of calls because of inexplicable occurances of a locked keyboard. Suspecting a mode failure I was able to identify where a freak combination of key hits caused the keyboard to lock. Solution – disable the offending key – result improved operator efficiency and a reduced help desk load.
Unclear instructions – a health screening unit missed an incident and disciplined a valuable and conscientious health worker. I was able to point out that although the writer and disciplining officer thought an instruction was clear, by using the passive tense it ambiguously it implied that someone else would subsequently carry out the action. Result I was able to alert the hospital to a fundamental drafting error that was pervasive in many procedures and could have caused many more failures.
If you like little cases like these, read "The Psychology of Everyday Things" by D A Norman